This, from 1941 McCall's:
Not all Roseville is to my taste, I have to say. If you are going to seek out Roseville as a gift, keep in mind the taste of your giftee, for sure! This site gives a history of the company, which would see its demise just 13 years after this ad ran. And here are all the patterns Roseville made. Some of it is stunning, and all patterns certainly are not easy to find. If you're going to invest in a piece of Roseville, do your research so you know what you're looking at/for.